6 August 2009
Marketing agency The Whole Caboodle has hired two marketing account managers following its recent business wins.
Nigel Widdowson and Alison Straker have joined the Harrogate-based agency from agencies Ptarmigan Consultants and Brahm respectively.
The Whole Caboodle offers marketing, advertising, design, PR, event management, media planning and buying, and online development. These appointments follow its merger with agency PGK Advertising in May 2009.
The agency has recently won business accounts with healthcare company GSL UK, who are part of the G4S group, and Principal Hayley Hotels. “We needed to expand our staff due to the demand on the agency,” says The Whole Caboodle joint managing partner Chris Mackenzie. “Widdowson and Straker both have exceptional expertise in their field, which is what we were looking for as an agency. I see them reinforcing the existing skill sets of our talented team.”
Straker says she accepted the position because she was wanted to work with compelling accounts and was attracted by the diversity of the projects she’s be working on. “I was attracted by the creative aspect of The Whole Caboodle as well as its clients,” she says.