Think before you print

Offices are hotbeds of unnecessary printing. Marketing messages explaining the environmental impact of paper consumption have had limited success, so the World Wildlife Fund (WWF) has changed tack. It has created its own digital file format brand, WWF, aiming to draw attention to wasteful printing of ordinary PDFs: the WWF file has pre-activated print restrictions, which many omit to select when creating standard PDFs (see www.savesaswwf.com).

Source: Popsci.com

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