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Analysis and trends

The wisdom of crowds

A new app from MIT Media Lab is using crowdsourcing to analyse what makes city streets attractive. Users are shown images of two streets and asked to judge which looks safer, more unique or more upper class on the Place Pulse website. The software then identifies the features that provoked the results. The information has potential application in helping city councils to decide how to spend money on city regeneration and urban planning. Crowdsourcing has also made an appearance in new website FixMyTransport, which relies on users to improve public transport, and a BBC crowdsourced map to show 3G coverage throughout the UK.

Source: The Guardian; BBC News

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