[Skip to content]

  • A / A / A : Change text size



Log in
The Marketer logo
The Chartered Institute of Marketing logo
Search our Site
Search help
The Marketer Magazine current issue cover
Subscribe to The MarketerSubscribe
to magazine
Subscribe to the FREE e-newsletter Subscribe
to e-newsletter
View a sample digital edition View a sample
digital edition
Careers and jobs

Check out The Marketer Jobs

Find career advice and the latest marketing jobs using our improved search functions

.
Analysis and trends

Material progress

Material progress
Clothing can do so much more than keep us decent and warm. German fashion label Twosquaremeter has created eco-friendly knits that nourish the skin. Made from milk and seaweed, the company claims the clothing also binds sweat, neutralises odours and regulates body temperature. Schoeller Textil in Switzerland has developed iLoad, a fabric that administers medicines through the skin. The fabric has two layers, one of which is negatively charged and attracts the medicinal substance. Its release rate can be tailored to individual needs and is triggered by temperature and perspiration levels.

Source: Springwise


Related articles

This week's blogger

Latest  blogger

This week's guest

Latest guest

  • Build up your community of brand fansBy engaging a following that goes beyond your customer base with useful content, you can create a bond 
between businesses and your brand... by...
Paul Sloane

Paul
Sloane

  • When ideas collideSome of the greatest new business thinking has come about by blending seemingly incompatible...
Anna Montes

Anna Montes

  • Don't get burned by red hot adsMarketers thinking of running a risqué ad campaign might want to think again -unless the publicity associated with an ASA ban is what they really...