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Eye-tracking technology

Find out what really catches your customers’ eyes by asking them to wear Tobii glasses. They use eye-tracking technology to monitor customer behaviour, yet look and feel just like an ordinary pair of glasses, helping users to behave naturally. As well as helping to evaluate new products and traditional advertising, the technology can help researchers and developers to understand how customers use mobile devices, operate machinery or drive.

 

Source: Tobiiglasses.com

 

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