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The Marketer is the official magazine of The Chartered Institute of Marketing.

The Institute offers marketing training and qualifications, including a continuing professional development (CPD) programme leading to Chartered Marketer status. Read more about training and qualifications.

On the Institute's website members can access an archive of articles from the press, case studies, directories, market reports and other resources at the Marketing Resources, find out more about what's on for marketers and purchase course books and more at the marketing shop.

Contact the Institute in the UK, its overseas branches or market interest groups for more information for members, or contact the membership department to find out how to join.

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Institute Annual National Conference

June 2010

 

BBC Radio 4 Today presenter Sarah Montague is to chair this year’s CIM Annual National Conference.

 

The conference is billed as a pragmatic learning day with educational sessions led by industry thought leaders. Delegates are promised exposure to the latest thinking on the following topics:

 

  •  Strategy – getting your ducks in a row;

  •  Internal engagement – people champions from within;

  •  Social media – recommendations from strangers;

  •  Digital: customer relationship management – know who your customers are.

 

The Annual National Conference will be held on 21 October at the Grange St Paul’s Hotel, London.