I just wanted to say that the Marketing Excellence Awards evening in February was a fantastic event. It felt like a real celebration of the best in marketing and indeed of the Institute.
I also felt a great sense of camaraderie with my fellow marketers and very proud to be part of the CIM. By running these awards I think CIM is sending an important message to the broader business community about the added value and excellent contribution professional marketers make to their organisations.
I really enjoyed the whole award process from start to finish. Completing the award entry was a great opportunity to stop and reflect on my work.
See “Q&A”, March, p50, to read about Louise Aplin’s award‑winning campaign