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Case studies

Exclusive, in-depth analyses of marketing campaigns

In 2008, with the economic chaos simmering, Morrisons found itself locked in a price-slashing battle with the competition

Case study: The Campaign CompanySeaside sauciness spiced up The Campaign Company’s B2B postcard initiative
Case study: Leeds CastleLeeds Castle wanted to lower the drawbridge to higher visitor numbers while streamlining its marketing spend